Seamless Expansion: Strategy to SMB

Where do SMBs fail?
When SMBs come out with a unique product or solution, how quickly can it be copied or recreated by a large player?
Slow in market identification?
Not going for big bang market expansion?

SMBs fail when they fail to identify the threat that they see from large players. SMBs can grow if they start taking up a collaborative approach to grow faster through strategic partners. For small ideas to reach global its important for SMBs to utilize the existing infrastructure and network of other players in the market who might be specialists in:
1. Local market sales/ presence
2. Knowledge on the market and customer behaviour
3. Niche IPs that can reduce both time and cost for deployment

If SMBs can identify the right strategic partner who can help then reach market faster rather than waiting for getting VC funds for expansion,growth is inevitble.